Building a Brand: Frozen Farmer’s Journey

Founded in 2015 by Katey Evans, Frozen Farmer embarked on a mission to create delicious and sustainable frozen desserts. The company’s commitment to local ingredients and ethical practices has resonated with consumers, propelling it to a net worth of $15 million.

The Power of Partnerships

A pivotal moment came in 2018, when Katey Evans appeared on Shark Tank and secured a $125,000 investment from Lori Greiner. Greiner’s expertise and network helped Frozen Farmer secure a national spotlight and forge partnerships with major retailers and ice cream shops.

Sustainability as a Competitive Edge

Frozen Farmer’s success is not just about great-tasting ice cream. The company’s emphasis on sustainability has resonated with eco-conscious consumers. Their commitment to supporting local farmers and reducing food waste has set them apart in the competitive ice cream market.

Expansion and Ambitious Goals

Frozen Farmer’s $25 million in annual sales and 10% yearly growth rate are a testament to their success. The company is driven by ambitious plans to reach 5,000 stores in the near future.

Challenges and Opportunities

Despite its success, Frozen Farmer faces challenges in a fiercely competitive market. However, their innovative spirit and commitment to sustainability position them well for continued growth.

A Role Model for Entrepreneurs

Frozen Farmer’s story is an inspiration to entrepreneurs everywhere. Katey Evans’ passion for sustainable food, visionary leadership, and strong business acumen have built a thriving enterprise.

Post-Shark Tank Success: A Phenomenal Trajectory

Frozen Farmer’s appearance on Shark Tank catapulted the brand into a new era of growth. Thanks to Lori Greiner’s investment, the company saw its sales soar to over $6 million in retail revenue. Today, their products are found in over 8,000 stores nationwide.

The Evans Family: The Heart of Frozen Farmer

Behind the frozen treats, the Evans family is the driving force of Frozen Farmer. Their passion for sustainability and commitment to making the world a tastier place has created a brand that resonates with consumers.

Frozen Farmer at Walmart: A Sweet Success

Frozen Farmer’s delectable ice cream has made its way into Walmart’s freezers nationwide. The company’s commitment to quality, sustainability, and crave-worthy flavors has made Walmart a key partner in their growth strategy.

Key Points

  • Frozen Farmer’s success is built on local ingredients, sustainability, and innovative flavors.
  • Partnering with Lori Greiner on Shark Tank was a game-changer.
  • The company’s annual sales reach $25 million, with 10% yearly growth.
  • Frozen Farmer is expanding to 5,000 stores.
  • Sustainability and innovation are key to their competitive edge.
  • Frozen Farmer serves as an inspiration to entrepreneurs.